manuelacalderon.com

ADS CASE STUDIES

Context: AMODOMIO has gone through several agencies that were unable to reach the ecommerce sales target of 40,000,000 COP per month. I worked with them from November 2022 to July 2023, successfully increasing the results of their campaigns in met ads. Action: I conducted a diagnosis of the digital constellation, structured the campaigns, created, executed,

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SEO CASE STUDIES

Context: We identified that the majority of customers were coming through direct channels; however, a large percentage (approximately 40%) of web traffic was organic. Furthermore, most of our competitors were positioning better in keywords that could bring prospects to our website. The first step we took was to increase organic positioning in keywords that generated

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